How Many Followers Do You Need on TikTok to Get Paid? It Depends

How Many Followers Do You Need on TikTok to Get Paid? It Depends

What youll learn

  1. How do you get paid on TikTok? 10 strategies to follow
  2. Frequently asked questions
  3. How to make money on TikTok — wrapping up


Sell your own merchandise

You can make money selling your own merchandise on TikTok. The best part is that you don't need thousands of followers before you can sell your own products or services.

Similar to other social media platforms, you can use TikTok to promote your business or store. The secret is creating engaging content that will attract the attention of your target customers. So even with 100 followers, you can start making sales via the platform.

For example, you may have a business selling beauty products. You can create creative 15-second makeup tutorial videos and post on TikTok. In the last 3 seconds of the video, you can add a promotional frame advertising your own products and how customers can reach you.

By putting up interesting and creative videos, you would attract attention to your TikTok profile and also generate leads for your business.


You need a minimum of 5,000 Instagram followers and 308 sponsored posts a year to generate $100,000.

That may be easier than you think: A recent HBO documentary showed how everyday people can manipulate Instagram and other platforms to become famous online influencers.

An influencer with over a million followers can reportedly make more than $250,000 per post from brands.

To make money on Instagram, switch your account to a professional account and select business.

How Much Money Do TikTokers Make? 

It can be hard to tell exactly how much money TikTokers make. Much of their earnings depend on where they live and where their followers live. Unlike Youtube, TikTok doesn’t pay their creators from advertisements. Yet still, content creators who have about 100,000 followers or more can get paid $200 to $1,000 a month. Creators who have 1 million or more followers can get paid $1,000 to $5,000+ a month. But those who are under 1 million followers are usually not making any money at all. 

When it comes to how much viral TikTokers make, researchers say that TikTok stars could make up to $1M per post. Some of TikTok’s most successful users are based in the USA, with Addison Rae, Charli D’Amelio, and Dixie D’Amelio taking the top spots. 

Become a TikTok consultant

If you are an expert on TikTok, there are a ton of brands and even individuals that would pay for your services.

If you know how to get thousands, even millions of views on your videos, you can teach others how to do the same for a consulting fee. Influencers can also offer consulting services. It's a good way to leverage your expertise and also diversify your income.

A good example of a TikTok consultant is Sean Young. He calls himself a professional TikTok consultant. He makes $10,000 a month advising celebrities and businesses on the best kind of content for their brands.

There's money to be made. So, if you really understand the platform and have a track record for creating viral videos with high engagement rates, you should start teaching others how to do so.

TikTok analytics – how is your content performing?

If you want to start earning money on TikTok, it’s important to track the performance of your content.

Analysing data can help you to see what’s working and whether your audience is engaging with your posts. This information could be valuable if you want to show brands why they should partner with you.

To view your analytics on TikTok, visit your profile, tap the three dots in the top right-hand corner, select ‘Creator Tools’ and then select ‘Analytics’.

Your analytics will be split into three sections:

  • Overview – here you can check follower growth, profile views, video views, and engagements over different time periods

  • Content – this allows you to analyse the performance of each video you post, but data is only available for the last seven days

  • Followers – from this tab you can see where you’re audience is from and at what times they’re most engaged

How much does tiktok pay per view?

Do you know how much does tiktok pay per view? If you’re interested in making a living by creating short videos, you may be wondering how much TikTok pays per view. Until recently, the site didn’t pay creators for their videos and they had to find other ways to earn money. Today, TikTok offers a Creator Fund that pays up to $2 cents per thousand views, depending on several factors that are not public. By using this program, you can earn passive income as long as you create high-quality videos.

You should not post hurtful or offensive videos. Also, it’s important to engage with your audience.

Also remember that monetizing your TikTok video is still very difficult.

How to get followers on TikTok

The key to building a following on TikTok is to understand your target market and create content they want to watch.

You’ll also need to post regularly and engage with your audience if you want to attract more followers.

Here are five quick tips that can help you to build your audience and get more views on TikTok:

  • use trending hashtags and recommended or trending songs – using tags and popular songs in your posts increases your chances of being seen on more people’s ‘For You Page’

  • jump on the latest trends – putting an interesting spin on a popular trend can increase your exposure. TikTok trends move quickly though, so make sure you’re up to date

  • build relationships with other creators – cross-sharing content with other influencers can get your posts in front of a wider audience

  • get involved in TikTok challenges – starting your own TikTok challenge or creating a memorable version of an existing one can increase your reach

  • create quality, shareable content – good lighting and clear sound increase the appeal of your videos so people are more likely to share them

What is the best time to post on TikTok?

TikTok allows you to see when your audience is active, so try to base your posts around these times.

As with other social media platforms, some of the most effective times for posting content include mornings, evenings, and Sundays. Think about what times your audience are most likely to be on their phone and build your strategy around them.


How many followers do you need to make money on TikTok?

You need to have more than 1,000 followers on TikTok to make money. However, TikTok is not the only app that pays users for posting videos. You can also make money on YouTube with your content or by turning your Tik Tok account into a business account.

How much money do you get if you have 1000 followers on TikTok?

The value of a “follower” on TikTok is a complex question because followers are not paid for their downloads. A follower, in the context of TikTok, is someone who has watched one or more of your videos and subscribed to your account. One thousand followers could be less than $100 if you have not been creating much content. The number may be higher than $1000 if you have been gaining popularity on TikTok and posting videos with high view counts.

Can I make money with 1000 followers?

In a capitalist economic system, there is a direct correlation between the number of followers and the amount of money that an individual can make. In more recent years, it has been found that there is a positive correlation between follower count and monetary earnings from endorsements on social media. Although this trend seems to be more prevalent amongst influencers with greater follower counts, establishing a high follower count is a good start for anyone trying to make more money on social media or increase their brand awareness.

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What happens when you reach 1000 followers on TikTok?

When an individual has 1000 followers on TikTok, they are able to become verified. However, the verification is not just for weight loss or fitness. Verification can be given to any account that demonstrates a significant following and is considered one of the best accounts on the app. For weight loss and fitness, other factors can include engagement levels, quality of content, user experience, etc. So if an account reaches 1000 followers on TikTok, they are qualified to become verified.

How do I monetize my TikTok account?

The user can monetize their account by creating a “sponsor account” which is a paid partnership with TikTok. The post will need to be approved by TikTok, and the company will need to pay a fixed fee per post. The user can also monetize their account through in-app purchases which cost $5.99 for 30 minutes of video running time, $9.99 for 60 minutes, or $14.99 for 90 minutes.

Do you get paid on TikTok?

TikTok is a social media app that allows people to post short videos of themselves. It’s generally free to use the app, but there is a way for users to upload their own music and monetize their videos with ads. In order to make money from TikTok, you have to give the creators of the app a percentage of your ad revenue generated from your videos.

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Do you get paid for likes on TikTok?

There is no way to make money off of the number of accrued “likes” on TikTok. However, if a person posts content they own and monetize it, they may be able to generate revenue from commercials and sponsored posts.

What can you do with 1k followers?

As a user has more followers, they can gain more likes and shares. This will in turn generate more revenue for the person’s company or product. For example, Twitter currently charges $2 for an ad that will be exposed to 1,000 people. The more followers you have, the lower your CPM (cost per thousand) and the higher chance of an ad being exposed to relevant consumers.

Does Instagram pay money?

Instagram is an online social networking service that enables users to take pictures, apply filters, and post them on self-developed “feeds” for other people to see. There are many different types of feeds that one can create, with the most popular being the feed in which you follow updates from people you are interested in or in some cases companies. While Instagram does not offer financial compensation terms of money, it does provide a valuable resource for marketers who wish to advertise their products.

How many followers do you need to get verified? In order to be verified, one must amass a hefty sum of followers. A user is considered verified if they have more than 100K followers. This number is the result of what Twitter considers a high level of activity and popularity within the site. The time of account creation is also taken into account, but the conversion of 10M followers has been what has typically granted verification status.


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