Category: SEO In Practice
4.12 Quiz
4.12 Quiz 1. What’s a reciprocal link? a link that your potential partner refused to put to you a link that your partner put to you because you also link to him a link that you put from your site A to your partner’s site because he links to your another site B 2. [...]
4.11 Summary
4.11 Summary I’m not going to talk much. To sum up what you just read (and that’s what I believe you already remember well): With links sites “vote” for each other — and Search Engines look at these votes. Quality of links is much more important then their quantity. You can get links for free [...]
4.10 Ways to get links
4.10 Ways to get links As I already said, there are ways to get links. And though new trends pop up in Search Engine marketing, as in any other sphere (for instance link baiting and viral marketing — we’ll talk about this later), still thousands of webmasters and SEOs use the old good way to [...]
4.8 Grow your links regularly and at a natural speed
4.8 Grow your links regularly and at a natural speed I already made a mention of this before, when talking about link farms — remember? But here it is again: Grow your links at the right pace. Let’s think: normally sites do not get thousands of backlinks overnight. It doesn’t happen that often that crowds [...]
PageRank
PageRank The next factor that influences link quality is Google PageRank. PageRank is a patented method that Google uses to measure the relative importance of a page, on a scale of 0 to 10. Here’s how Google describes it: Here’s the simple description that Google used for its PageRank earlier: PageRank relies on the uniquely [...]
4.7 Factors that make up quality links When you decide wh
4.7 Factors that make up quality links When you decide whether you need a link from some page or not, there’s a number of factors that can help you make up your mind. And these are not just things to add up to each other. You should carefully look at them, when building your links. [...]
4.5 Quality of links
4.5 Quality of links As I already said, with links sites kind of vote for each other, and some “votes” are more trusted by Search Engines than others. This is what we call different link quality. Like, when you ask for advice on to which nursery to take your kid, you’ll better trust Maggie who’s [...]
4.2 What’s the purpose of links?
4.2 What’s the purpose of links? First of all, any link to your site can bring you visitors. If your friend T-Jay has a website www.t-jay.com and you have a site www.alison.com, T-Jay can put a link on his site that leads to your web page: visit Alison. Some people that come to him will [...]
Chapter 4: Getting on the move: where your link building starts
Chapter 4: Getting on the move: where your link building starts You’ve done a whale of a job: now Search Engines easily crawl your pages and will never miss a single page you want to show. The keyword choice for your site is brilliant. And that’s not it! Also: Your landing pages have powerful content [...]
3.10 Quiz
3.10 Quiz 1. What is a landing page? A special form you have to fill out when you land in an international airport. A page on your site that visitors are supposed to skip. A web page that makes visitors do some particular action. 2. Your friend owns a drug store, and he’s finally willing [...]
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